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COMPANY PROFILE
Whoast is a search engine marketing firm based in downtown Chicago and specializing in search engine optimization, paid-search campaign management and competitive-analysis reporting.
Founded in 2003, Whoast offers a full entree of Internet marketing services for Chicago businesses. The company has spent much of its first four years introducing clients to the language of search engine marketing and building an industry benchmark for customer service. It already has earned status as a Google AdWords Qualified Company; a Yahoo! Search Marketing Ambassador; and, a SEMPO Circle Member.
Led by president Aaron Wittersheim, Whoast uses a team approach for client campaigns, examining a variety of paid-search and optimization options. They also offer insights into Web hosting and analytics opportunities that are aimed at a greater return on investment in those campaigns.
Its client list now includes some of the Chicago area's top financial and professional-service providers, manufacturers and industrial operations. Many of these companies have used Whoast to launch their initial Internet presence, and now are dedicating significant budgets to online campaigns, based on that success.
The team's professional experience includes work in Fortune 500 environments and emerging industrial markets, where they learned: how and why to use open-source technology; the complexities of networking and Internet protocol; the importance of tangible return-on-investment data; and how to recognize and filter quality solutions. With these skills, Whoast not only has improved customer service, it has become an innovator in the marketplace with its proprietary applications and optimization solutions.
To maintain the highest level of integrity and customer support, Whoast partners with design, public relations, marketing and advertising agencies throughout the Chicago area for key input on developing their clients' Internet campaigns. These long-standing relationships with qualified channel partners have allowed the company to keep its clients on the bleeding edge of technology without compromising the end customers' online experience. These partners also employ Whoast's skill set for their clients' sales and marketing campaigns.
As new paid-search solutions and Web-analytics applications constantly enter the marketplace, Whoast takes the time to properly evaluate their functionality, usefulness to and impact on client campaigns. Those without merit or questionable ethical ramifications are disregarded, as the company stays true to setting the highest standards in search engine marketing.
Whoast plans to concentrate its efforts in the coming years on refining and expanding its use of open-source technology and applications in search marketing, while continuing to capture the attention of the Chicago area's top corporate communities.
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