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Search Is Changing, Are You? It's a good question, and this post from Dr. Peter J. Meyers summarizes what all these changes are, and when a business should adapt. The answer isn't the same for all firms, and as with anything, there tradeoffs. There's a risk in waiting, and there's a risk in jumping in to new search engine marketing strategies too early.
A solid, pithy tip from George Ajazi on PageRank sculpting. Links within yourself can have a great deal of impact on Google PageRank, but how many firms have an internal link strategy? Here's a way you can get an edge on the competition.
Ann Smarty details 16 Examples of Huge Brands Using Twitter for Business. For those who view Twitter as a cross between alchemy and voodoo, this post will be illuminating. The fact is, Twitter has huge potential as a way for large and.or highly niched firms to enhance customer service and sales.
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