
Search Engine Land offers detailed instruction on how to build landing pages.
Kenneth W. Davis discusses the decreasing effectiveness of e-mail.
Scott Karp identifies the paradox of print versus online advertising revenue-- For newspapers, print ads reach 10% of the audience, but online ads produce only 10% of ad revenue.
Sujan Patel suggests 5 ways to optimize for local search.
Search Engine Land reviews a strong alternative to Google, ask.com. (For more, see our recent post on alternative search engines.)